Several famous people from the borough of Queens have been recruited to appear in a campaign for Kith’s fall ’22 collection, but the brand’s roots lie in Ronnie Fieg’s hometown of Queens, NY.
For the campaign, Kith enlisted Jerry Seinfeld, one of the most famous people in Queens. Mark Seliger, one of the most renowned photographers working today, captured the comedy legend wearing selections from Kith’s fall ’22 collection in a photo shoot for Kith.
In The Campaign, Seinfeld Wore Nikes From Fieg’s Personal Collection
Seinfeld wore Nikes from Fieg’s archive in the campaign, including a Nike Air Force 1 and a Nike Air Maestro 2, among others. The comedian also wore Kith and Clark’s for New York Mets Wallabee, a shoe he is well known for being a fan of.
Kith and Fieg will offer several footwear choices for fall ’22 that are made in the USA, including New Balance’s V2 and V3 silhouettes on its Made in the USA 990V silhouettes. Colour palettes from Kith’s collection will be used for the looks.
Several looks from 8th St by Ronnie Fieg for Clarks Originals will also be included in the collection. Fieg and Clarks will be branding the tongue, fobs and interior of the Breacon in tan and olive tones this fall. The uppers feature nubuck, and the outsoles feature classic crepe.
Original Apparel And Accessories Are Also Part Of Kith’s Fall ’22 Lineup.
Original apparel and accessories will be available as part of the fall ’22 Kith lineup. Regarding product categories and fabric executions, Kith describes the range as an evolution of the brand. A custom debossed paisley pattern is woven into leather apparel crafted in Italy, wrinkle-nylon hybrid jackets are colour-blocked, flocked denim is used to create a velour feel, and sherpa outerwear is available.
Kith Fall Classics includes double-knit suits, satin varsity jackets, and heavyweight fleece sets in staple styles and fabrics. Kith worked with Russell Athletic to create a collegiate capsule for Queens College and Brooklyn College of The City University of New York (CUNY).
As Part Of The Kinnect Foundation, The Partnership Began
The partnership between CUNY and The Kinnect Foundation was initiated by its nonprofit arm, the Kinnect Foundation, which also works with CUNY on the scholars’ program, according to Kith. Queens College and Brooklyn College have received grants from the Kinnect Foundation, which will provide funds for future college scholarship opportunities.
Queens College and Brooklyn College crests, logos and extracurricular clubs are featured on varsity jackets, hoodies, crewnecks, sweatpants and T-shirts. As part of a headwear range with New Era, Kith collaborated with the company.
It will also collaborate with DS & Durga on home goods, New Era headwear, and other seasonal brands. The Kith fall ’22 collection will be available at all Kith stores on September 9, at 11 a.m. Central European Time on EU.Kith.com, at 11 a.m. Eastern Time ET on Kith.com, and through the Kith App on iOS and Android devices.
Jerry Seinfeld, however, debuted his modelling career with Kith, which has proved to be very successful. Let’s wait and see what he has planned for the future. What did you think of Jerry’s look with Kith? Did you like it? If you have any comments, please let us know.