The tickets for the American superhero film “Spider-Man: No Way Home” went on sale on 29th November when the clock struck at midnight.
Within just a few minutes most of the domestic movie ticket portals began to crash as movie freaks rushed to book seats for the much-awaited movie of this year that is based on the Marvel Comics character Spider-Man.
The box office has not encountered this kind of situation in the last two years ever since the pandemic began. Experts say that it is indeed a good sign that the movie theatre industry is reviving and it has a bright future with the right releases.
“Spider-Man: No Way Home” ticket sales crashed box office websites
The pandemic created havoc in the theatre industry killing demand and a few of the Industry’s largest exhibitors were on the brink of bankruptcy. The box office rebounded slowly and momentum in the last six months has sustained giving hope for eventual recovery.
Shawn Robbins, chief analyst at BoxOffice.com said, “There are different tiers of intense fan demand when it comes to box office pre-sales, and this film is clearly showing it belongs near the top with a select few others. For anyone who doubted the communal draw of the theatrical experience over the past two years, look to this enthusiasm for ‘Spider-Man’ as a major inflection point during the box office recovery period and the sign of a bright future ahead.”
DUDE! 🚨 Spider-Monday is HERE! 🚨
Tickets are on sale NOW for #SpiderManNoWayHome!
Hurry, you definitely want to be the FIRST to see it exclusively in movie theaters December 17!
🎟: https://t.co/sJvt9N4Nz8 pic.twitter.com/iX1Dz9fSs4
— Spider-Man (@SpiderMan) November 29, 2021
In the last two years, even during the advance tickets sale for big movies “Avengers: Endgame” and “Star Wars: The Rise of Skywalker” the demand was not so huge like it is for Spider-Man: No Way Home movie.
Movie theater chains are waiting desperately for the debut of this movie and in fact, some of them even provided additional incentives for booking tickets on the opening night.
Analysts tracking the box office releases closely are very optimistic about the revenue collection of the latest Spider-Man film and estimated that it could easily top $100 million in revenue in the month of December itself.
The earlier solo films of the Spider-Man series have opened at $117 million in 2017 and $92 million in 2019 respectively as per data compiled by Comscore.
Paul Dergarabedian, a senior media analyst at Comscore, said, “It would be entirely fitting that a Spider-Man movie could potentially be the first pandemic-era release to break the $100 million opening weekend mark. Sam Raimi’s 2002 “Spider-Man” was the first film in the history of cinema to open to more than $100 million at the box office.”
Paul added, “It should come as no surprise that pre-release online ticket sales for ‘No Way Home’ are, in essence, breaking the internet as excited fans clamor to be the first in the virtual line to grab their tickets for the film.”