When people see someone wearing a fan shirt or raving about something solid they grabbed off from their favorite artist, they immediately think “oh, this person likes them.” and it creates a potential fan moment for the artist.
Fans love to show off their love for their favorite artists. They want to own it, they want to display it and they want you to know that they’re a fan.
It’s a great way for artists to get their name out there and spread their trademark themselves without having to pass on the legacy to the actually loved one who’ll keep it like their own. Fans’ merchandise also helps an artist establish themselves as an artist in the eyes of the public.
In the light of that the famous Fender Mustang electric guitar that the legendary guitar that Kurt Cobain used in the 1991 music video for “Smells Like Teen Spirit” was auctioned off on Sunday for $4.75 million, according to a Reuters report.
The Fender Mustang electric guitar was sold by Julien’s Auctions — the same company that sold John Lennon’s jacket and handwritten lyrics to the Beatles song “A Day in the Life” earlier this year. Here’s everything you need to know.
Kurt Cobain’s ‘Smells Like Teen Spirit guitar sells for $4.5M at auction
The Fender Mustang electric guitar that was played by Kurt Cobain in the music video for Nirvana’s “Smells Like Teen Spirit,” was auctioned on Sunday. The musical instrument from history was sold to an anonymous bidder for a whopping amount of $4,900,000.
For those who don’t know, the Fender Mustang is a guitar that Cobain used to write and record most of the songs on Nevermind, including “Smells Like Teen Spirit.”
It has been in the possession of Cobain’s family since his death in 1994 and has rarely been seen in public since then. The guitar was only played live once by Cobain when he performed “Territorial Pissings” during an MTV Unplugged performance in 1993.
Cobain bought the instrument from a friend named Jesse Lacey at his home in Olympia right before recording Nevermind at Sound City Studios in Van Nuys, California.
It was the time when he also purchased his other main instrument – a 1965 Fender Jaguar guitar – which he used on tracks like “Breed” and “Lithium” off In Utero (1993).
Who got the famous Kurt Cobain’s ‘Smells Like Teen Spirit guitar?
The mythical Fender Mustang guitar was sold to Jim Irsay Collection of Indianapolis in a bidding battle between collectors from all across the globe who contested in the online auction. The bidding amount surpassed its original estimated price of $600,000.
Darlene Julian, the president and chief executive officer of Julien’s Auctions said that “To have this legendary guitar, one of the most culturally significant and historically important guitars of Kurt Cobain and in all of rock music history return to my home state of Indiana to be part of Jim Irsay’s renowned memorabilia collection is a great honor and personal highlight of my life,”
The Cobain family is also taking some amount from the auction and is dedicating it in support Mental Health Awareness.